UNIVERSAL MUSIG GROUP

Universal Music Group
“Discover New Music”

Proposed artist email communications concept meant to encourage users to sign up to  “Discover New Music” from Universal’s vast artist catalog.

This project was an attempt to reimagine what UMG artists email messaging could look like using short animations, bold typographic design and sharp hero imagery.

Weekend - Hero Artwork
UMG artist email concept

Proposed email design and animation for Universal popular artists.

Employed simple animations to encourage sign up end explore more of Universal’s artist catalog.